Kenyan rapper and Big Brother Stargame housemate, Prezzo was announced as the next Celebrity Ambassador for the One Campaign, an organization which campaigns to fight extreme poverty and global diseases. As part of his new status, the rapper will attend the concert of international hiphop super star, Jay-Z in US later in August.
Prezzo was adjudged winner of a recent One Campaign task in the Big Brother Stargame which saw Nigerian super star and One Campaign Ambassador, 2face visiting the Big Brother house. ONE is a grassroots campaign and advocacy organization backed by more than 2 million people who are committed to the fight against extreme poverty and preventable disease, particularly in Africa. Cofounded by Bono and other campaigners, ONE is nonpartisan and works closely with African policy makers and activists. Bono, Mary J Blige and Nas all sent messages of support to the Big Brother housemates during the task, that saw Prezzo come out tops.